Creator of quality designs and thinker of fresh ideas.
Advertising is always needed in a business no matter the situation and during these unprecedented times, it’s the best time to reach to the ‘stay-home’ community and entice the many tips the CDC and WHO have provided along with promoting social responsibility and understanding among the healthcare industry. Keep in mind that the more we help now, the faster we can go back to our everyday lives and businesses. Here are some ways advertisers can help ease the current outbreak.
Just be good
We are going through difficult times, everyone is going through something hard. Communicate with your community, with your audience, your customers and potential customers too, even your competitors. Share ideas how your business is staying afloat and recommend what ways others can as well, because what works for one may work for the rest and keeping the local business community alive is beneficial for everyone.
We need a speaking ambassador
Journalists across the globe are being judged and punished by bigger brands for using words like coronavirus and COVID-19 to protect their images, because when safety is called into question, these brands have to be forced to prioritize what really matters. As a parent, partner and citizen I urge you, now is not the time for fear, its time to work together and be an ambassador to those local brands through their many advertising channels, with word of mouth and recommendations. Support our local business community, such as restaurants, grocery stores, gas stations, donut shops, you name it all with safe social distancing.